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    5 ways affinity mapping can supercharge your user research
    Affinity mapping is one of the most common methods for synthesising user research, and for good reason. When it’s done right, it’s an effective – and, whisper it, actually quite fun – way of transforming the raw material of user interviews into deep, actionable insights.   
  • User testing graphic
    User research during Covid: Keeping it real, when everything’s online
    The Covid-19 pandemic has changed the way we live our lives and work. And as user researchers, where meeting and observing users is integral to the role, we've had to adapt.    Even though we're working remotely with users, our purpose remains the same — to champion users’ needs and see how technology can best help them to achieve their goals.  
  • product management and service design webinar graphic
    Watch webinar: Product management and service design in government
    The popularity of product management and service design is growing in the public sector and government.  In the Digital Leaders Week webinar, our head of product Steven MacLellan talks about how the two disciplines help deliver the correct outcome for both users and stakeholders. 
  • Cloud Migration
    Cloud Migration
    AWS announced on the 13th of December 2016 the immediate availability of the new Europe (London) Region. The London Region joined Ireland and Frankfurt as AWS’s third European location, and provides customers with a new option for end users and applications benefiting from infrastructure located in Europe.
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